The villagers in Thailand and Laos spin threads and weave cloth, and Usaato clothes are made of them.The materials are cotton, hemp and silk.They are all living things.
The spun threads are dyed with the natural dyes of the villages: vegetable,indigo or ebony dyeing.
The design of the fabric is partly up to the weavers.The joy of working autonomously and the pleasure of weaving into fabric make this creation sustainable.
The fabric woven in the villages in Thailand and Laos is collected in “USAATO SIAM”.Both an atelier to design clothing and a storehouse for the textiles are in this place, and Usaburo SATO, the designer of Usaato is based in the place.Nearby sewing teams make the textiles into garments.Every seamstress finishes making each single garment from the beginning to the end without any delivery deadlines nor production quotas.Then Usaato clothes are delivered to a sales office in Japan and liaison offices in overseas.
Our clothes are delivered from USAATO SIAM to our sales office in Japan and liaison offices in overseas, and then to our coordinators who arrange exhibition sales of the clothes.The exhibition sales coordinators all over the country and in overseas arrange are the bridges not only between our clothes and people, but also between people.
We sell Usaato clothes only in our exhibition sales or our Kyoto store.This may not be modern, but we also value what we can deliver by hand.
We make not only women’s clothing but also unisex, men’s and children’s clothing. Furthermore we also make loungewear: Samue and Rakue.In various countries and regions, our clothes are used habitually for a wide range of ages.
It is you to complete the Usaato clothes which has followed a variety of process in which many people have participated. Wearing Usaato clothes creates beautiful silhouettes, the lines of the body and also makes you relieve.All those who concern with Usaato are artists in terms of making, delivering and wearing our clothes.