Usaato’s World View
Making
About the Materials of our Clothes
The villagers in Thailand and Laos spin threads and weave cloth, and Usaato clothes are made of them.The materials are cotton, hemp and silk.They are all living things.
The Natural Surroundings, the Colors of the Threads.
The spun threads are dyed with the natural dyes of the villages: vegetable,indigo or ebony dyeing.
Our Creation with Joy and Pleasure
The design of the fabric is partly up to the weavers.The joy of working autonomously and the pleasure of weaving into fabric make this creation sustainable.
About USAATO SIAM
The fabric woven in the villages in Thailand and Laos is collected in “USAATO SIAM”.Both an atelier to design clothing and a storehouse for the textiles are in this place, and Usaburo SATO, the designer of Usaato is based in the place.Nearby sewing teams make the textiles into garments.Every seamstress finishes making each single garment from the beginning to the end without any delivery deadlines nor production quotas.Then Usaato clothes are delivered to a sales office in Japan and liaison offices in overseas.
Delivering
It Is Coordinators that Deliver Usaato Clothes to You.
Our clothes are delivered from USAATO SIAM to our sales office in Japan and liaison offices in overseas, and then to our coordinators who arrange exhibition sales of the clothes.The exhibition sales coordinators all over the country and in overseas arrange are the bridges not only between our clothes and people, but also between people.
Usaato clothes are delivered from hand to hand.
We sell Usaato clothes only in our exhibition sales or our Kyoto store.This may not be modern, but we also value what we can deliver by hand.
Wearing
About Usaato clothes
We make not only women’s clothing but also unisex, men’s and children’s clothing. Furthermore we also make loungewear: Samue and Rakue.In various countries and regions, our clothes are used habitually for a wide range of ages.
All of us are artists.
It is you to complete the Usaato clothes which has followed a variety of process in which many people have participated. Wearing Usaato clothes creates beautiful silhouettes, the lines of the body and also makes you relieve.All those who concern with Usaato are artists in terms of making, delivering and wearing our clothes.
